The object of Rotary is to encourage and foster the ideal of service as a worthy enterprise and, particular, to encourage
and foster:
First. The development of acquaintance as an opportunity for service;
Second. High ethical standards in business and professions; the recognition of the worthiness of all useful occupations;
and the dignifying by each Rotarian of his or her occupation as an opportunity to serve society;
Third. The application of the ideal of service by every Rotarian to his or her personal, business, and community life;
Fourth. The advancement of international understanding, goodwill, and peace through a world fellowship of business and
professional persons united in the ideal of service.
